Online Fitting Room — UNC, UCSD

Just found Size Me Up — a website to help online shoppers better understand the variations in sizing among retailers. It looks like the founders (bios here) came up with the idea while doing their undergrad business degrees at UNC’s Kenan-Flagler business school. Founder Melissa Adelman, who is 5′ 10″ and has experienced the difficulty of differing clothing sizing, entered a bunch of business plan competitions while in school.