As I have been following Zuckerberg for years and truly enjoyed the Social Network, I’m glad to see it is drawing attention for its bending of reality into great entertainment. TechCrunch’s MG Siegler writes about the early Zuckerberg “I’m CEO, bitch” card and where it came from (that the movie presents as coming from Napster founder Sean Parker during cocktails with Victoria Secret models — see clip below). I find it fascinating that Quora is providing great primary data on companies. From Siegler:
Early Facebooker Andrew Bosworth (“Boz”) later confirmed this even further when he answered a question about the card on Quora last summer. But Bosworth downplayed the card:
I believe it was intended as a joke for his friends and speaks to how unclear it was even in his own mind at the time that he would someday become such an important (and scrutinized) leader in our industry.
But yesterday, Bryan Veloso, a Facebook Designer from 2005 to 2006, gave a more more interesting and enlightening answer on Quora. And he should know — he designed the actual card. According to Veloso, the idea for the “I’m CEO, Bitch” card stems from the fact that Zuckerberg actually used to utter the phrase. And as Veloso tells is, he did so to be more “aggressive” and to emulate the style of one man: Steve Jobs.
The key part:
As for Mark’s, it’s no secret that Mark looked up to Steve Jobs at the time. When Aaron Sittig and I were the only designers in late 2005, he would hold his design meetings with us in that classic “aggressive” Steve Jobs-style. It was during one of those meetings where I remember him first uttering the phrase, “I’m CEO, bitch…”
Veloso goes on to note that the cards was in many ways a “happy accident”