There are some smart people at Wharton (and within the broader UPenn neighborhood) so its worth reading about their business plan competition. From Knowledge@Wharton:
Competing for more than $70,000 in cash and prizes, the eight teams that reached the BPC finals presented their plans on April 29 to a panel of judges and an audience of nearly 300 venture capitalists, business leaders, faculty and students. The competition is open to any University of Pennsylvania student and is managed by Wharton Entrepreneurial Programs.
Despite the challenges of starting a business during a down economy, interest in the BPC was higher this year than in the past two years. More than 160 teams entered the contest compared to 145 last year and 151 the year before. BPC 2009 launched last fall with the submission of students’ business concepts. The teams then competed throughout the year for a spot as one of the eight finalists.
The range of industries/firms is pretty fascinating: from open source toy robot teddy bears to online bill splitting services (think roommates paying rent/cable/etc.)… Good stuff. Good on you Wharton.